Upstream is an expensive and risky effort to rewire its own Frankenstein.
Earlier this year, I was speaking at a conference where the very capable Upstream CEO Alex Lange was delivering an earnest 16-slide powerpoint deck on the two-year old project.
I had heard the pitch before, so I suggested that he dump the slides and just tell the Upstream story.
With gritty determination, he delivered a much more compelling explanation, and I better grasped what this expensive tech project is all about. Archer also understands Upstream better and says she now supports the initiative because it will “put the data back in the hands of the agents,” where it belongs.
But I still think it’s time to pull the plug on this project. I do not want to trivialize the well-intended efforts and opinions of so many hard-working people, but it reminds me of Trump’s Wall — grandiose, impractical and inspired by fear. Yes, there is a problem, but Upstream is a wrong-headed solution and a political hairball to build and gain adoption.
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